Ever compared different models online prior to purchasing a (lease) car? There’s a good chance you will have used LeaseVergelijker. LeaseVergelijker is the largest independent auto lease website in the Netherlands and, at the start of the year, La Plume Media was asked to take charge of the company’s PR communications. Every three months, the team at La Plume Media drafts the texts and designs the layout of the newsletter that LeaseVergelijker sends out to leasing companies. For each edition we create a stunning infographic (see image) to clearly show the number of website visitors, the most sought-after models or the age of visitors. In addition to newsletters, we also write press releases, for example, to announce the new site for its sister company LeaseTrader and the partnership with Rijtesten.nl.