Ferring is a pharmaceutical company that believes it is important to do more than just deliver drugs. From the fertility department of Ferring there is a need for a platform for knowledge sharing and creating value. Thus, La Plume Media has developed the semi-scientific journal FertiFocus on behalf of Ferring for peers in gynecology and fertility care. La Plume Media chairs the editorial board, researches topics, conducts interviews, writes articles, does the final editing, takes care of photography and the layout and manages the printer.